4SI
Aerial landscape illustrating a physical layer of information

Presence Layer

Know what
is real.

A quiet physical mark that lets the things you care about stand behind their origin, story and future.

01 / Trust the object

The product
speaks for itself.

Not through another copied code or a claim on a screen. Presence Layer gives a physical product a direct moment of recognition — so you can understand where it came from and what belongs with it.

03 / One simple experience

Meet it.
Know it. Keep it.

Layer turns questions about a physical product into a direct experience around that exact object.

01 / Meet

Bring it close.

Start with the product in your hand, not a detached search result.

02 / Know

See its story.

Understand the origin and information the brand has chosen to stand behind.

03 / Care

Keep it well.

Find the right service, care and support for that specific item.

04 / Continue

Pass it on.

Carry greater confidence into repair, resale or the next owner.

Close view of Presence Layer integrated into a product

04 / Quiet by design

Visible when
it matters.

Layer does not ask a product to look technical. It is designed to become part of the object — a small, physical invitation to trust what is in front of you.

Across the life of a product

05 / More than authenticity

One object.
A longer relationship.

The experience can continue after the first purchase, across the life of the product.

Presence Layer detail on premium packaging
01

Origin.

See the source and story connected to the thing in your hand.

Presence Layer detail on a care product
02

Care.

Reach the right instructions, service and support.

Presence Layer detail on a cosmetic product
03

Ownership.

Keep a trusted relationship with a product after checkout.

Presence Layer detail on a carton
04

Resale.

Give the next person a stronger reason to believe.

Natural landscape representing connected physical trust

Presence Layer

Trust what is
in your hands.